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Outdoor Index, What Drives Us?
This article aims to tell you what drives us and thus what we are.
Francisco Bezanilla
@bezanilla.pancho
The tourism industry is overwhelmed with exogenous intermediaries to the localities where the services they sell are carried out, with these intermediaries keeping a part of each sale many times greater than and above the limit of what is considered sustainable for local operators, not even coming close to any kind of mutually beneficial and regenerative relationship with suppliers, local communities, the environment, and the entire tourism ecosystem in general. This is where at Outdoor Index we have always been clear about the tremendous opportunity that exists as intermediaries to contribute back with our management and business model to the aforementioned agents. That is why we are a B Corp and below we will explain our 4 pillars and how we impact tourism, its localities, and communities, working from the inside out.
Thanks to the development of intelligent computer models and appropriate local knowledge, we guide the management of our wide variety of tourism providers towards greater quality and sustainability for themselves and their surroundings, while improving the tourist's experience in search of a win-win-win (Tourist-Outdoor Index-Provider).
"The shift towards conscious tourism is a shift towards responsible decisions, both for tourists and operators."
We are a different tourism agency, based in Puerto Natales, connecting tourists with local adventure providers throughout Patagonia, through an educational and informative management towards the protection and conservation of nature, managing a more conscious and responsible tourism, and interacting with adventure as a resource for personal growth.
We have 4 fundamental pillars and here we express our purpose. What moves us:
1. Diversify to protect
What has always set us apart is our wide range of outdoor excursions covering fully the places where we work. We promote lesser-known places to relieve the already well-known ones and thus protect attractions that have been affected, eroded due to their over-demand. It is an indirect but very important way of conservation and above all transcendental in the experience of a different trip.
Do you help conserve with a different trip? The number of corners to contemplate in Patagonia is infinite, the opportunities to find that WOW moment are around every corner, behind every tree. Your decisions and the places you visit or choose not to visit are an important way of conservation, that is why we will always promote new destinations, new routes, new providers, new places.
2. Be agents of change for conscious tourism
Tourism has environmental, socio-cultural, and economic effects. It moves and interacts within these three factors actively. Our purpose is to be agents of change and educate towards responsible practices on these issues.
An agent of change is an active, persistent, and focused role. The shift towards conscious tourism is a shift towards responsible decisions, both for tourists and operators. A conscious approach allows you to value a trip through storytelling, increases your capacity for amazement, allows your trip to transcend by giving it a purpose and teaching, and that stays with you much longer than the trip itself.
3. Promote adventure as an experience of personal change
Active interaction with nature is a tremendous resource of challenges, and it is the challenges that push us to go further, to step out of our comfort zone and test our abilities, decisions, our head, and our mind, to visualize and perhaps integrate a better version of ourselves.
An adventure can be a transcendental personal change experience. The best lessons come from a crisis. For some, that crisis or challenge may be a half-day hike, and for others, ice climbing. For some, a kayak river descent, for others an 8-day trekking expedition. Helping you transform your trip into a personal growth experience is a priority.
4. Activation of tourism ecosystems
When visiting a place as a tourist, it is important to consider that your visit not only represents an income for the guide with whom you will take an excursion. It is very important to consider that you will also contribute, for example, by buying at the local grocery store, or perhaps refueling. You will visit a local products and souvenirs store, and thus your visit becomes a complete activation of the entire tourism ecosystem.
We constantly want to be activators of these ecosystems, generating movement throughout the environment and tourism chain of each locality, promoting local consumption and small businesses, generating exposure, and also promoting collaboration. In this way, promoting local culture from local development for endogenous social conservation, from the inside out.
We are proud of our pillars and our business model; nature changed our lives and we want it to change others' as well. We believe in conscious and responsible tourism, in Chilean operators and entrepreneurs, and above all, we thank nature because in it and thanks to the values found in it, we can generate transcendent moments for people, seeking to be better oneself, better with those around you, and better for the world.
Our purpose is towards people like you and only thanks to that does it have its effects on nature and local communities. We want many people to know about our pillars and about the new ways of traveling, with purpose, contributing. If you are interested in knowing first about news and/or special offers, follow us on our social networks, but above all, we invite you to subscribe and become part of our community and its benefits.
Francisco Bezanilla
@bezanilla.pancho
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